Our Team

Meet the people behind the precision.

Our leadership team combines clinical insight, technical expertise, and operational excellence to deliver exceptional dental restorations.

At Melbourne Smiles Dental Laboratory, our people are our greatest asset. Led by an experienced senior team, we combine technical skill with a commitment to supporting clinicians and enhancing patient
outcomes across Australia.

James Tsun

Director and Dental Prosthetist

James Tsun is a qualified Dental Prosthetist with over 20 years of clinical and laboratory experience, specialising in implant-retained restorations and full arch prosthetic solutions. James has spent years refining his understanding of precision fit, material performance, and clinical outcomes. His many years of industry experience allows him to bridge the gap between clinic and lab, resulting in superior outcomes for dentists and their patients. As the founder of Melbourne Smiles Dental Laboratory, James has built a full service commercial laboratory around a clear vision: to provide dentists with consistent, high-quality work they can rely on.

James remains deeply involved in the lab’s technical direction and hands-on training, supporting his team with expert oversight across complex and high-value cases. He works closely with referring clinicians to ensure each case meets functional and aesthetic goals, while also mentoring the lab team in emerging techniques and technologies. Known for his collaborative mindset and commitment to clinical accuracy, James continues to drive innovation in lab workflows and ensure the lab’s output reflects the highest standard of care and service.

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Sheli Tsun

Chief Executive Officer

As Chief Executive Officer, Sheli Tsun leads the operational and strategic direction of Melbourne Smiles Dental Laboratory with a focus on excellence, innovation, and partnership. Drawing from her background in business and healthcare operations, Sheli ensures the lab functions smoothly and efficiently while maintaining strong relationships with dental practices. She oversees day-to-day management, client communications, and internal systems, always with an eye on continuous improvement and delivering a dependable, high-quality experience for every clinician who works with the lab.

Sheli is also the driving force behind the lab’s culture of service and support. Her leadership fosters a collaborative team environment and a proactive approach to client needs, ensuring that dentists receive not only outstanding technical work but also clear communication and timely follow-up. She works closely with James and the technical team to align operations with industry trends and clinician expectations, helping position Melbourne Smiles Dental Laboratory as a forward-thinking, reliable partner for dental practices across Melbourne and beyond.

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Yuriy Grinberg

National Client Manager

As Strategic Client Manager at Melbourne Smiles Dental Laboratory, Yuriy Grinberg brings decades of expertise in relationship management, stakeholder engagement, and service strategy to the heart of our operations. Known for his calm, collaborative approach, Yuriy is responsible for nurturing long-term partnerships with dental professionals across Melbourne and beyond. He takes the time to understand each clinic’s specific needs, ensuring our lab services align with their workflow, clinical preferences, and patient care goals.

Yuriy plays a key role in onboarding new clients, supporting account development, and communicating the lab’s capabilities in a way that is clear, responsive, and tailored. With a strong focus on trust, consistency, and service excellence, he ensures that every practice feels heard, supported, and closely connected to the team behind the work. Whether through on-site visits or day-to-day support, Yuriy helps transform high-quality dental products into personalised, value-driven partnerships — reinforcing Melbourne Smiles’ reputation as a reliable and forward-thinking lab partner.

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George Andreopoulos

Laboratory Manager

George Andreopoulos leads the technical team at Melbourne Smiles Dental Laboratory, bringing nearly a decade of hands-on experience as a Dental Technician across small-scale and high-volume labs. His expertise lies in digital workflows, including CAD/CAM design of crowns, bridges, implants. He is well versed in new technology, including milling and 3D printed splints and sleep apnoea devices. George’s knowledge of modern dental manufacturing processes allows him to deliver consistent, high-precision results that meet the functional and aesthetic demands of today’s clinicians.

As Laboratory Manager, he plays a central role in workflow optimisation, technician mentoring, and case quality control. He’s also a key liaison for dentists, ensuring their instructions are fully understood and executed with care. Known for his responsiveness, technical clarity, and strong focus on service, George helps ensure every case that leaves the lab is completed to the highest possible standar

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Catherine Crosbie

Front Office Manager

Catherine Crosbie brings over 20 years of dental industry knowledge to her role as Front Office Manager at Melbourne Smiles Dental Laboratory. With a career spanning both clinical and administrative roles across Victoria and the UK, Catherine understands the daily pressures faced by dental professionals. Her journey to front office leadership has given her a deep appreciation for precision, communication, and the smooth delivery of clinician needs.

At the lab, Catherine is responsible for managing communications, dispatch logistics, and appointment coordination. She works closely with clinicians, couriers, and technicians to ensure cases are tracked accurately and turnaround times are met. Her professionalism, warmth, and organisational skills help streamline operations and reinforce the lab’s reputation for reliability. Catherine is often the first point of contact for new clients and plays a critical role in making the lab experience effortless and efficient for every dental practice we work with.

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